Top 5 Fashion Games on iOS in Greece: Q2 2021 Performance

During the second quarter of 2021, the top 5 fashion games on iOS in Greece exhibited varied performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at how each app fared:

Project Makeover from Magic Tavern, Inc. saw a steady decline in weekly revenue, starting at around $3.2K at the end of March and tapering off to about $1.3K by the end of June. Weekly downloads fluctuated, peaking at 1.76K in early May and settling at 1.26K by the end of the quarter. Active users also experienced a downward trend, decreasing from 10.4K to approximately 8.5K over the same period.

Hair Challenge by Rollic Games, launched in April 2021, experienced a significant rise in weekly downloads, starting from a modest 69 in early April and peaking at 1.51K in late May. Active users followed a similar trajectory, growing from 67 to a high of 4.01K at the end of May before stabilizing around 2.86K by the end of June. Revenue remained negligible, with only minor earnings recorded in the last two weeks of June.

Acrylic Nails! by Crazy Labs showed a notable increase in weekly downloads mid-quarter, reaching a peak of 1.67K in late May. Active users also saw a surge, rising from 763 in early May to over 3.1K by the end of the month, before settling back to around 1.18K by the end of June.

Makeover Studio 3D from Kwalee Ltd, which launched in late March, had fluctuating weekly downloads, peaking at 1.08K in late April and then declining to 250 by the end of June. Active users mirrored this trend, with numbers rising to a high of 1.21K in late May before decreasing to 419 by the end of the quarter. Revenue was minimal, with only a few dollars recorded sporadically throughout the quarter.

Finally, Makeover Run by MOONEE PUBLISHING LTD, also launched in April, saw a significant jump in weekly downloads towards the end of the quarter, reaching 1.84K by mid-June. Active users increased dramatically from 216 in early May to over 3.05K by mid-June, before slightly declining to 2.78K by the end of June. Revenue remained at zero throughout the quarter.

These insights were gathered using data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.